Client
Surf
Collaborators
Surf team
Methods
Usability testingUser storiesUser flowsWireframingDesign documentationDeveloper handoff
Role
Lead UX Designer
Timeframe
June 15, 2023 → January 15, 2024
Surf Giveaways
![image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2Fe541226e-904c-4acf-998c-5c63cf767f4c%2F8de51f2a-38d1-4beb-a55b-efa9c6b20162%2FUntitled.png?id=f284bac9-ae49-41ce-94f2-01fb2d14dda2&table=block)
Brands and marketers leverage Surf Giveaways to reward and grow their audiences while collecting quality consumer data and feedback. It’s a campaign tool that brands like EA and L’Oreal use to make a big splash
Surf’s brand and retail clients want to create their own branded reward store experiences; a white-label version of Surf’s web extension and marketplace. I’ve been working with the team at Surf to design not only that, but feature-rich analysis tools that can make marketplace data actionable.
![image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2Fe541226e-904c-4acf-998c-5c63cf767f4c%2F43f4ca29-a836-42f8-acd8-f7f344675c7d%2Fsurf-giveaways-1-giveaway-CLX.jpg?id=7c332e52-0310-44af-ba34-238ac25cc0a4&table=block)
![image](https://www.notion.so/image/https%3A%2F%2Fprod-files-secure.s3.us-west-2.amazonaws.com%2Fe541226e-904c-4acf-998c-5c63cf767f4c%2F2f64bc58-27a5-4f97-a23f-eda5235cb990%2Fscreenshot-rocks.png?id=e79e873e-0bc9-4955-baae-afaaa4229b71&table=block)
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