Project
My role
Lead UX Designer
Timeframe
June 15, 2023 → January 15, 2024
Collaborators
Mary Pauw, Intm. UX Designer • Engineers and Product team
Browsing data gives brands insight into their audiences; actionable insight. Are half of your online shoppers looking up new recipes every week? Because that could incite a hugely successful foodie campaign. Using data visualization tools (and even AI), we created a web
Surf’s brand and retail clients want to create their own branded reward store experiences; a white-label version of Surf’s web extension and marketplace. I’ve been working with the team at Surf to design not only that, but feature-rich analysis tools that can make marketplace data actionable.
